Ruth’s daughter, Katharine, was recovering from anorexia and, having developed the skills needed to support her, Ruth decided that it was time to create a new business that served and supported others.
The concept of Fresh Air Fridays was developed and built into a programme, with sessions starting in South Wales. One of the first facilitators to join Ruth was Rose, who would soon become Fresh Air Fridays co-founder.
Ruth and Rose are co-creating a business that supports the mental and emotional wellbeing of people across the country. They are doing this by building a community of facilitators to deliver the programme in businesses and communities across the country.
Beginning in South Wales in 2015, there are now a team of 12 facilitators running programmes across Wales and into southern England towards London.